BallerFX’s Justin Peterson on Templating Graphics Design For High-End Performance, Reduced Burnout

These days, sports graphic design requires a high volume of changes in the replication process. From colors to logos, imagery, names, numbers, and positions. And that doesn’t take into account multiple boards or deliverables. How do you not burn out staff while meeting the growing demand of deliverables?

Justin Peterson, founder of the sports motion design company BallerFX, shares how he helps establish a design that can easily be handed off to a marketing team to create, personalize, and render graphics for use across the entire organization.